Backlink Removal & Link Cleanup Services
Link building is part of a complete SEO solution. Start by removing the bad ones.
Link cleanup is tedious and time-consuming. So let us do it for you!
More Time For Marketing
Your website might have thousands of backlinks to pick through. We’ll use the best tools and our in-house expertise to separate the good from the bad.
We Take The Time To Do It Right
Each backlink will go through a link audit to determine its health and risk level. Then, we’ll go through a removal process to clean up the bad links.
Undo Bad SEO
If you’ve had past SEO work done that was not implemented correctly, or a competitor has done bad SEO on your website to rank higher than you, Infineca can help.
Four Steps to Help You Recover from Penguin’s Wrath!
Several years after the Google Penguin update, and webmasters are still learning the lessons of Penguin. Here are the basic steps we’ll go through to get your brand back in Google’s good graces.
- We use tools from Majestic and Ahrefs as well as Search Consoleto discover all the backlinks pointed to your website.
- Using Link Detox from LinkResearchTools, we analyze each link followed by manually visiting each site to verify if it’s spammy.
- With the help of rmoov.com, we find contact information for each domain and submit link removal requests to their webmasters.
- Finally, we disavow any remaining bad links through Search Console and submit reconsideration requests if necessary.
Manage The Risk Of Bad Links To Your Website
As of September 2016, Penguin is now a part of the Google algorithm crawling the web regularly.
This means that constantly monitoring your links while simultaneously link building on high authority sites with natural anchor text is as important as ever.
Here are some other benefits of properly managing your links with our Link cleanup packages.
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Risk level analysis of each link
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Removal of any toxic backlinks
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Anchor text extraction
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Ensure link diversity
Frequently Asked Questions
Do I Need Link Cleanup?
We recommend that you have a link clean up when you suspect an algorithmic penalty or when there is an unnatural links warning in Search Console. A great way to determine if a link is unnatural, without the warning, is to ask yourself if a link actually brings quality traffic to your website. Also, is the link coming from a website that is related to your business? If the answer is no, it’s unnatural. You can use Search Console to generally evaluate your backlinks
What happens if someone refuses to remove a link?
We use our tools to reach out to webmasters and request link removal at least twice. We do so as politely as possible, which is always the best method. Some links which Google considers unnatural are not actually bad links- and some webmasters will take exception to the request. For these links and any others that are refused, don’t respond, or for some reason link removal is not possible, we disavow the links.
What is a Disavow?
Google’s disavow tool allows us to tell Google that you don’t want Google’s algorithm to consider specific incoming links when ranking your website. It’s a great tool, and using it is sufficient action in the case of a penalty from the Google algorithm. In the case of a manual penalty, (which means someone at Google manually checked your site and found spammy or unnatural links), disavowing is not sufficient. You need to have the links removed, or show that you attempted to do so. Actually having the bad links removed, rather than disavowing, is good practice in both cases.
How long does it take to recover from a Google penalty?
Unfortunately, the time frame for recovery from a Google penalty varies case to case. Some sites are able to recover from a Google penalty in mere weeks, while others take years to clean their backlink portfolio. Still others find the task too time consuming or impossible and abandon their sites altogether. The best approach is backlink cleanup and removal, accompanied simultaneously by natural link building, and creating compelling content for your website.
How do I know if I have a webmaster warning?
You’ll only receive notification via Search Console in the case of a manual penalty. You will see the warning by clicking in the Manual Actions section of Search Traffic. If Google’s algorithm found what it considered as bad links, you will not receive a warning and will only know via a drop in the search rankings or with diligent link clean up. Infineca has tools than can help identify if there is a problem.
What is Google Penguin?
Penguin is a 2012 update to the Google algorithm, also known as PageRank, that determines the ranking on a search engine results page. It was specifically designed to find and punish sites that were using bad links usually acquired through shady SEO techniques, such as paying for the links, or using link building schemes. There were some sites that were not participating in shady SEO but nonetheless suffered as a result of the update.
What is a manual penalty?
There are two types of manual action penalties – site wide and partial. In both cases, it means that “a human reviewer has determined that pages on your site are not compliant with Google’s webmaster quality guidelines,” according to Google. Site wide manual action penalties are more serious because “flagged sites can be demoted or even removed entirely from Google search results.”
If I get a google penalty, does that mean that blackhat seo has been used?
It could mean that black hat SEO has been used, but not 100% of the time. There are also white hat SEO techniques, like backlinks in guests posts, that when used in excess could be considered bad links. Paid links and spam comments are definite black hat SEO techniques that will be discovered and penalized by Penguin. It can be difficult to determine what is good and what is bad. SEO Reseller can help determine if link removal is a good idea.
