Logos & brand marks come in many different shapes and sizes.
There are many different types of logos; each unique, and designed in a way to best represent the brand that carries it.
There are a few different styles of logos available, and in this post we’ll be looking at a few.
Iconic Logo Designs
Icons are compelling yet uncomplicated images that are indicative of a particular company or product. You can use imagery that conveys a literal or abstract representation of your organization.
Illustrative Logo Designs
Illustrative logos are pictures, but they cover a range of meaning. Some literally illustrate a product or service. Others symbolically represent an idea more loosely related to an organization’s mission.
Wordmark Logo Design
Word Marks come in thousands of possible variations, shapes, sizes, and styles, each conveying a slightly different impression upon your intended audience. Script fonts imply a sense of formality and refinement. Thick fonts proclaim strength and power, whereas slanted type fonts impart a sense of motion or movement. This is the kind of logo we have!
3D Logo Design
A 3D (Three Dimensional) Logo Design is a strong symbolic representation of a business. 3D logos signify strength, creativity and are mostly used by new-age businesses.
Abstract Logo Design
An Abstract Logo contains visual stimuli that appears to customers in things visible in their daily life eg, a tree. The human brain is better capable of distinguishing and remembering a unique design. Thus, the consumers can distinguish an abstract logo quicker than any other styles and it becomes easier for the customers to identify the brand bearing the logo in the crowd of other products.
Flat Logo Design
It’s a design aesthetic that espouses minimalism and removes and impression of a 3D effect. For example, you won’t see any drop shadows, textures or gradients in a flat design because all three stylistic choices give the impression of depth.